Generating Leads for Doctors Loan
Bajaj Finserv, a part of Bajaj Holdings & Investments Limited, is an Indian financial services company focused on lending, asset management, wealth management and insurance.
The main focus was to generate leads for the doctor loans
It was a complex campaign from the scalability perspective as doctors are not available much on social platforms. The data team worked on behaviour analytics and created a customized algorithm for maximum conversions. The team focused more on marketing in mobile devices like WhatApp, SMS to reach the maximum targeted audience.
1000+ Leads generated every year
Contentify rated among top agencies in terms of generating revenue